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L.G.R

About the Brand

L.G.R

L.G.R Eyewear was born from Luca Gnecchi Ruscone’s discovery of his grandfather’s sunglasses in Eritrea. Combining African adventure with Italian craftsmanship, L.G.R creates timeless eyewear that blends heritage with modern style.

Discover L.G.R

African-inspired eyewear, combining bold adventure with Italian craftsmanship.

Carry L.G.R in Your Store

Villa Eyewear brings the finest independent European eyewear to U.S. optical stores, offering unparalleled choice and quality. We simplify the process with exceptional U.S.-based customer service, efficient logistics, and seamless transactions.

MATERIALS

PREMIUM MATERIALS, SUPERIOR COMFORT

L.G.R frames are made using premium materials to ensure comfort, durability, and elegance. The use of cellulose acetate allows the frames to adapt to the wearer’s face over time, while stainless steel ensures both strength and design versatility.

Cellulose Acetate

Flexibility and durability for long-lasting wear.

Stainless Steel

Strength and possibilities to create versatile frames.

MATERIALS

LENSES FOR EVERY ENVIRONMENT

L.G.R eyewear is equipped with cutting-edge lens technology, offering superior optical clarity and protection.

Tempered Glass Lenses

Available in various colors for different environments.

Photochromic Lenses

Adjust to light conditions, offering optimal visibility.

BRAND VALUES

Design Philosophy

Adventure Meets Tradition

Inspired by vintage frames found in Eritrea, L.G.R blends African adventure with Italian craftsmanship.

Timeless Craftsmanship

Handcrafted in Italy by skilled artisans, each frame combines classic elegance with contemporary innovation, ensuring exceptional quality and detail.

Enduring Style

Designed for lasting appeal, L.G.R eyewear blends durability with refined minimalism, offering timeless designs that defy fleeting trends.

Carry L.G.R in Your Store

Villa Eyewear brings exclusive European eyewear to U.S. stores with seamless service and efficient logistics.