Posted by Villa Eyewear on May 26th 2023
As an eyecare provider, you are always seeking ways to differentiate your practice from the competition. While it may seem challenging to stand out in a saturated industry, you can certainly position
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Posted by Villa Eyewear on May 22nd 2023
Lights, Camera, L.G.R: Eyewear appearing in Marvel's Ant-Man and the Wasp: Quantumania
Marvel's Ant-Man and the Wasp: Quantumania, the highly anticipated first film of Phase 5 in the Marvel Cinematic Universe, showcases the exquisite frames of L.G.R, adorning the face of the talented ac
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Apr 20th 2023
L.G.R: Born to Explore - Merging of two worlds; the adventure of Africa and the glamor of the Riviera
L.G.R eyewear is entirely handmade in Italy by a few artisanal families who meticulously create each frame using traditional production methods in order to deliver an authentic product. L.G.R preserve
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Apr 19th 2023
Children's Eyewear: Keeping Parents in your Store
It can be shocking for parents when they find out their child needs glasses. The lack of selection for children’s eyewear (and prices) at your store might be discouraging and make them want to purc
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Posted by Villa Eyewear on Mar 23rd 2023
3 Great Reasons Why Luxury Eyewear Is Worth It
Some of the hallmarks of a luxury brand hold great weight with consumers even in the face of recession. Those are high quality, superior craftsmanship, and brand story. In a world where consumers are
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Posted by Villa Eyewear on Mar 17th 2023
Blackfin Introduces New Series - Blackfin Pacific
Blackfin broadens the brand’s eyewear line-up with their new series, Blackfin Pacific. The name Pacific calls to mind the image of the ocean that joins two worlds, two cultures, and two ways of interp
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Posted by Villa Eyewear on Feb 21st 2023
How to Turn your Frame Boards Around for Profitability
As an eyewear business, your frame inventory is one of your biggest assets. It is directly tied to your profits and can hurt your profits if mismanaged. When you start treating your frame boards like
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Posted by Villa Eyewear on Feb 15th 2023
LOOK Introduces New Campaign, “NOI”
Over the years we have seen LOOK campaigns represent the world around us. After Abbraccio [Embrace] (2021) acknowledged how the pandemic deprived us of close contact; New Rinascimento [New Renaissance
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Posted by Villa Eyewear on Feb 15th 2023
UDM Introduces SS/23 Collection
For its fifth anniversary, UNIQUEDESIGNMILANO (UDM) introduces a new collection remembering some of the most iconic steps of their journey.UDM was founded in 2018 by Stefano Romanelli and Mattia Colle
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Posted by Villa Eyewear on Jan 26th 2023
4 Easy Tips to Humanize Your Practice to Foster High-End, Repeat, Loyal Customers
Humanizing your interactions is essential for your business. When you sell high-end frames, every part of a customer’s experience should reflect the value of your offering. Your clients are paying for
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Posted by Villa Eyewear on Jan 12th 2023
Blackfin Introduces New SS23 Wireframe Campaign
Blackfin launches a new chapter, traced in color, with their Spring-Summer 2023 Campaign - WIREFRAME.Similar to the construction of a graphical user interface, the geometric background becomes the ‘fr
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Posted by Villa Eyewear on Jan 12th 2023
Mad In Italy Relaunches Brand
The Mad In Italy brand “relaunches” with a fresh new look and the same high-quality products filled with “MAD” creativity and color.The brand continues to be inspired by the beauty of Italy and the hi
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