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J.F. REY

About the Brand

J.F. REY

J.F. REY create frames that defy the ordinary. Each piece reflects a bold vision, refined craftsmanship and a willingness to explore new horizons in style and functionality. Boldness, excellence and innovation are at the heart of our work. We cultivate a distinctive style where rich shapes and colors take center stage, creating frames that are striking, comfortable and beautiful.

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Discover J.F. REY

Each frame embodies a singular vision, where timeless design meets advanced technology

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Carry J.F. REY in Your Store

Villa Eyewear brings the finest independent European eyewear to U.S. optical stores, offering unparalleled choice and quality. We simplify the process with exceptional U.S.-based customer service, efficient logistics, and seamless transactions.

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MATERIALS

PREMIUM MATERIALS, SUPERIOR COMFORT

J.F. REY frames are made using premium materials to ensure comfort, durability, and elegance. The use of cellulose acetate allows the frames to adapt to the wearer’s face over time, while stainless steel ensures both strength and design versatility.

Cellulose Acetate

Flexibility and durability for long-lasting wear.

Stainless Steel

Strength and possibilities to create versatile frames.

MATERIALS

LENSES FOR EVERY ENVIRONMENT

J.F. REY eyewear is equipped with cutting-edge lens technology, offering superior optical clarity and protection.

Tempered Glass Lenses

Available in various colors for different environments.

Photochromic Lenses

Adjust to light conditions, offering optimal visibility.

BRAND VALUES

Design Philosophy

Adventure Meets Tradition

Inspired by vintage frames found in Eritrea, J.F. REY blends African adventure with Italian craftsmanship.

Timeless Craftsmanship

Handcrafted in Italy by skilled artisans, each frame combines classic elegance with contemporary innovation, ensuring exceptional quality and detail.

Enduring Style

Designed for lasting appeal, J.F. REY eyewear blends durability with refined minimalism, offering timeless designs that defy fleeting trends.

Carry J.F. REY in Your Store

Villa Eyewear brings exclusive European eyewear to U.S. stores with seamless service and efficient logistics.

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