Set Yourself Apart

What Does "Set Yourself Apart" Mean?

It goes without saying that our success would not be possible without the support of every one of our amazing customers. It is thanks to your continued support that we have been able to focus on our goal of delivering product of unmatched quality and design, with continually improving service. 

For us, the only logical way forward is to deepen our relationship with you; in fact, to consider you as a partner, rather than just a customer.

Our new logo is a representation of our renewed focus on strengthening our partnerships with the best people across the country. The addition of our tagline “Set Yourself Apart” exemplifies our commitment to offer only products and services that will help our partners differentiate their stores and be competitive in their markets. We are committing our Villa Eyewear team to being the go-to for differentiating products and services.

Our commitment is to continue to represent the most reliable products, to represent only the brands that have a unique story to offer, and to add additional support services that represent the needs of our partners; your needs! Our mission is to deliver a complete end-to-end “experience” that our customers can leverage to truly set their store apart from the competition.

“Hey, where’d you get those frames?”

The answer to that question; Your Store.


 As one Villa Eyewear team, we have the resources to support local, independent retailers and practices from a national perspective. Our goal is to continuously offer products and services tailored to making our partners stand out. We continue with this goal in mind as we work to establish partnerships with the best practices and optical retailers.


Connect with us on social media to tell us how we're doing, what we could do better, and what services would really stand out to you!

...PLUS tag us in relevant photos and posts to be featured on our pages!