L.G.R launches exclusive Limited Edition Sunglasses with Robe di Kappa

Posted by Villa Eyewear on Jul 6th 2022

L.G.R launches exclusive Limited Edition Sunglasses with Robe di Kappa

There is a new collaboration in the world of fashion: L.G.R is launching completely handmade Special Edition sunglasses in collaboration with classic clothing brand Robe di Kappa, sharing common values connected to style and Italian authenticity. 

L.G.R has produced a new exclusive sunglasses design in collaboration with Robe di Kappa, taking as reference the iconic Fez design, bestseller of the L.G.R collection, and customizing it through the use of colors chosen to be in line with Robe di Kappa’s style and positioning.

Careful selection of materials is at the heart of L.G.R. collections. The glasses are meticulously made by hand in cellulose acetate, used because of its durability and flexibility, allowing the frame to adapt to the face of the wearer over time. Each frame is created by skilled artisans using traditional production methods in order to supply an authentic, long-lasting product. For this collaboration with Robe di Kappa, the front finishing of the Fez was carried out through a natural process of thermal opacification known as sandblasting, preserving the high quality of the cellulose acetate and achieving a modern design. The collaboration’s claim “Robe di Occhiali” is stamped inside the glasses’ temples.

L.G.R Founder and CEO Luca Gnecchi Ruscone said: “I’m proud to be working with Robe di Kappa, a brand that by now has perfectly embodied “Made in Italy” and lifestyle for generations. In these special times we’re experiencing it is great to be able to mark the arrival of summer through a collaboration with a brand like L.G.R, rooted in Italian tradition and pursuing innovation and sustainability”.

  


ABOUT ROBE DI KAPPA 

Robe di Kappa® is one of the brands property of BasicNet SpA, also owner of Kappa®, Jesus® Jeans, K-Way®, Superga®, Sabelt®, Briko® and Sebago®, leading brands in apparel, footwear and accessories for sports and leisure. BasicNet operates worldwide through a network of licensed entrepreneurs producing or distributing the Group’s branded products. BasicNet provides licensees with R&D, product industrialization and global marketing services. All company procedures take place exclusively online which makes BasicNet a “fully web integrated company”. BasicNet, based in Torino, has been listed on the Italian stock exchange since 1999. 


ABOUT L.G.R 

L.G.R has been producing glasses since 2008, combining traditional Italian artisanal methods, hitech lenses and a history which started in Africa. L.G.R glasses are completely handmade in Italy by three families of artisans who build each frame from start to finish, using traditional production methods in order to achieve an authentic, sophisticated product. L.G.R preserves Italian values and heritage with the hard work of professionals who with passion have spent their lives specializing in this refined artisanal production. The result is an authentic product representing excellence through artisanal passion. The brand has a number of celebrity fans including Tom Cruise, Cristiano Ronaldo, Prince William, Marion Cotillard, Kirsten Dunst, Giorgio Armani, Gigi Hadid, Paul Bettany, Charlotte and Pierre Casiraghi.


Learn more about L.G.R